Swimwear

At Blush Concept Store, swimwear is a carefully designed summer essential. More than just a beachwear item, it's a stylish, characterful piece that gracefully and intentionally hugs the body. There's no overkill here. Just the obviousness of a beautiful drape, the precision of a detail, the elegance of a cut.

Our selection is for those seeking a subtle balance between minimalism and femininity. Solid swimsuits in natural, sunny, or deep shades, sometimes enhanced with an iridescent effect to better capture the light. Delicate frills, placed just where needed, highlight a shoulder, structure a neckline, and create movement. Each model is designed to enhance the silhouette without ever confining it.

We collaborate with brands that share our vision: that of a more intimate, more sensitive, more sustainable fashion. The fabrics are carefully chosen, the cuts precise, the finishes impeccable. What you wear next to your skin deserves as much attention as your favorite piece of the year.

Whether it's a sculptural one-piece, a bandeau two-piece, or a delicately gathered triangle, our swimsuits accompany your summers with discretion and distinction. They slip into a lightweight suitcase, pair with a flowing kimono, sleek sandals, a pair of gold earrings... and become the starting point for an entire look.

At Blush, each swimsuit expresses a desire for somewhere else. Simple elegance. Soft yet unforgettable beauty.